Fishing in San Diego isn’t just a job—it’s a way of life. For generations, local families have made their living from the sea, passing down hard-earned knowledge and tradition. When you choose locally caught fish, you support San Diego fishermen, help our local economy thrive, and make a more sustainable choice for the planet.

The MISSION of the San Diego Fishermen’s Working Group is to squarely place in the public’s mind the importance of commercial fishing to our region’s food security, and to the economic, social, and cultural fabric of the greater San Diego region.